Cristina Astore, new Director of the International Division of SIA

Milan - 7 February 2017

The appointment is in line with the goals of the 2017-2019 Business Plan which aims to strengthen the company’s competitive positioning at international level 

Cristina Astore has been named as Director of SIA’s International Division as of 1st January 2017, reporting directly to Senior Vice President and Deputy CEO Nicola Cordone.

In her new role, she has responsibility for developing SIA’s presence in the European market. The sales structures of the group companies located abroad will all report to Astore, in order to optimize oversight and cross-selling of the services of SIA Group.

This appointment is consistent with the objectives of the SIA 2017-2019 Business Plan, which aims to consolidate the company’s competitive positioning at international level, and with the corporate organizational model which is strongly market-oriented.

Cristina Astore (50) was previously responsible for SIA North West Europe – part of the International Division – with the objective of developing the business in the north-western Europe area.

She joined SIA in 2000 as Sales Director and in 2004 became Director of the Payment Systems Division. In 2006, Astore also took on the role of CEO of RA Computer, the subsidiary specializing in the creation of applicative solutions and the supply of services to the financial market, businesses and the public sector.

She began her professional career at Hewlett-Packard as Sales Manager in the Finance area, dealing with leading Italian institutions and also focusing on innovative technology projects of international scale. 

SIA is European leader in the design, creation and management of technology infrastructures and services for Financial Institutions, Central Banks, Corporates and Public Administration bodies, in the areas of payments, cards, network services and capital markets. SIA Group provides its services in over 40 countries, and also operates through its subsidiaries in Austria, Germany, Romania, Hungary and South Africa. The company also has branches in Belgium and the Netherlands, and representation offices in the UK and Poland.

In 2015, SIA managed 9.9 billion clearing transactions, 3.3 billion card transactions, 2.8 billion payments, 41.7 billion financial transactions and carried 358 terabytes of data on the network.

The Group is made up of nine companies: the parent SIA, the Italian companies Emmecom (innovative network applications), P4cards (card processing), Pi4Pay (advanced collection and payment services), TSP (front-end services), and Ubiq (innovative technology solutions for marketing), Perago in South Africa, PforCards in Austria and SIA Central Europe in Hungary.

The Group, which currently has over 2,000 employees, closed 2015 with revenues of €449.4 million.

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