This month marks the eight year anniversary of the PR partnership between Aspectus, the specialist communications agency for the financial services, energy, engineering and technology sectors, and Fidessa, the award-winning trading technology firm.
Aspectus was appointed as Fidessa’s media relations agency in 2008, following its takeover of a business that had been a previous client of Aspectus for more than six years. Since then Aspectus has supported Fidessa with branding and content development, including whitepapers, videos and infographics, and media relations.
Simon Barnby, Group Marketing Director, Fidessa, said: “The capital markets team at Aspectus has provided us with eight years of valuable support. Like any successful relationship, it has morphed and changed and all sides have worked to keep it fresh and focussed. Aspectus delivers consistently top quality media results and the latest segment they secured for us on Sky News is a clear example of that.”
Katy Galasinski, Group Director at Aspectus added: “Fidessa has been pivotal in many aspects of the agency’s development, backing us to open in the US and expand our services. The relationship we have today is completely different from how things started, but the core team remains largely unchanged. We are delighted to be celebrating eight years of hard work on both sides and look forward to many more.”
Aspectus’ specialist capital markets team also supports ITG, Tradeweb and Cavendish Asset Management. It also ran Nasdaq’s European media relations for two years. The team supports clients of all sizes from the established players through to disruptive start-up firms.