SSP helps insurers face digital challenge with new appointment

10 June 2014

SSP has strengthened its insurer division with the appointment of Neil Thomson as its Global Head of Insurer Propositions.

While insurers are facing a number of issues today, the onset of the digital age will bring further challenges and, yet, greater opportunities. As customers become increasingly demanding, and want to work with an insurer who knows them as a person and communicates with them on their terms, insurers will need to work out what to do with their legacy systems to thrive in the digital age – and this is where Thomson’s expertise will play a key role.

With his experience of these challenges and knowledge of the different capabilities required for next generation insurance, a major part of his brief is to develop and deliver propositions that help insurers map out the way forward.

His understanding of what a successful digital insurer needs to look like will be vital in ensuring SSP’s expanding client base can understand their own customers and deliver accordingly to achieve their digital ambitions.

Thomson brings a unique range of experience to the role, having been responsible for developing the claims strategy across both the commercial and personal businesses for two global tier one insurers that rank amongst the top five in the UK, AXA and RSA.

Prior to this, he worked extensively with FTSE 100 companies across a range of industries, giving him a really good understanding of working with large volumes of customer data in a very fast moving environment.

This breadth of expertise gives him an appreciation of how the traditional nature of insurance differs from more dynamic industries. With insurers lagging behind, Thomson’s knowledge will enable firms to become more agile in their use of data to drive understanding of customers as they become more demanding in the digital age.

“I’m very excited to join SSP at a time of extensive growth within the insurer division,” said Thomson. “The challenges faced by insurers today are common across the industry, regardless of company size, so I’m looking forward to leveraging my skills, knowledge and extensive experience to address these challenges and support SSP on its next stage of growth.

“As I have a solid understanding of the current challenges faced by insurers across both personal and commercial lines, and a deep insight into the trends and future capabilities required for next generation insurers to thrive in the digital age, I can work with SSP’s extensive global footprint of insurer clients to help them achieve their strategic goals.”

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