Foresters Equity Services, Inc. selects VisibleChoice® as its annuity research and point-of-sale support software for their Registered Representatives

Colorado Springs, CO - 2 May 2012

Insurance Technologies, LLC, a provider of sales automation solutions for the financial services industry, announced today the successful implementation of VisibleChoice®, an annuity sales and research platform, for Foresters Equity Services, Inc (Foresters Equity). VisibleChoice provides Foresters Equity Reps real time variable, fixed and fixed indexed annuity product information to easily research product benefits and features in a comparable format to make quick annuity sales, saving valuable selling time.

As part of Foresters Equity initiatives to provide their Reps a dedicated back office with modern technology solutions to make the sales process more efficient, Foresters Equity evaluated several annuity comparison platforms to provide more value to their Reps. Foresters Equity chose VisibleChoice as their new sales tool offering for its annuity research features, capabilities, and friendly user workflow. With easy access to share classes, income benefits, withdrawal benefits, carrier ratings, underlying fund fact sheets, actuarial reviewed feature and rider descriptions and FINRA reviewed reports, VisibleChoice provides Foresters Equity Reps a wealth of product information needed to make suitable product recommendations, on one system.

Because of the strong suitability regulations around new and exchange transfer annuity sales, Foresters Equity selected VisibleChoice for its integrated suitability and record-keeping functionalities. VisibleChoice enables Foresters Equity Reps to serve their clients quickly while meeting clients’ needs and home office record-keeping processes.

“At Foresters Equity, we strive to promote a sales-friendly atmosphere. VisibleChoice was the comprehensive and intuitive sales tool we were looking for to bring our technology and value-adding offerings to the next level,” said Heather Broderick, Director of Marketing & Recruiting of Foresters Equity Services. “By providing VisibleChoice to our representatives at no cost to them, we’re able to maintain our commitment to affordability while accommodating a quick and efficient variable annuity sales process.”

“Insurance Technologies is pleased to provide Foresters Equity Services a solution that not only coincides with their 2012 company goals to provide more value to their Registered Reps, but also a solution that was easy to integrate into their existing business process at an affordable price,” said Steven Acosta, Vice President of Sales of Insurance Technologies. “We know the importance for broker dealers to provide sales tools that make the sales process more simplified for Advisors while automating home office compliance and suitability strategies. We are excited to provide VisibleChoice to Foresters Equity Services and welcome them as a VisibleChoice client.”

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