As of today, SIX Telekurs will be known as SIX Financial Information, as SIX Group streamlines its brand structure into the single brand SIX. The new corporate identity also applies to the website.
In 2008 SIX Group was positioned as a strong brand across the entire value chain with a wide financial services portfolio serving the Swiss market and the leading international financial centers. Today, four years later, the group’s brands continue to evolve to the single brand SIX. As part of this process SIX Telekurs will be renamed SIX Financial Information and the website will appear in a new corporate identity look.
Thomas Gross, CEO SIX Financial Information, commented on the name change: “'SIX Financial Information' gives our business operations a name that is both informative and internationally compatible. SIX stands for quality, trust and innovation. By strengthening the SIX brand and leveraging the collective brand power of the entire company we expect to extend our leadership position in the financial information sector.”
The single brand SIX is accompanied by the additional descriptors Swiss Exchange, Securities Services, Financial Information and Payment Services for the respective business areas. The reduction to one single brand and four business areas unifies and strengthens the brand and SIX's market presence as one company.