According to Gartner, chief information officers (CIOs) need to prepare themselves to be flexible when setting their corporate mobility strategies as the rise of smartphone use continues to blur the distinctions between consumer and employee.
The rise in the consumer use of smartphones, apps and new mobile ecosystems is having a direct impact on the business world, the research body explained.
Carolina Milanesi, research vice-president at Gartner, said: âThe landscape of devices and user needs is changing. CIOs are facing mass-mobility, and it is expected to grow rapidly.â
New strategies of management expected to evolve include 'control-orientated' - where all aspects of smartphone devices are controlled by the organisation and 'innovation-orientated' - where the user is able to have âsubstantial autonomyâ but also access to support when needed.
Gartnerâs figures show that the combined sale of smartphones and tablet computers will outpace those of PCs for 2011.
The figures showed that the sales of smartphones will reach 461.5 million in 2011.
By Jim Ottewill