âWe chose Fundtechâs CASHplus solution because it allows us to be more competitive with large banks on the West Coast and globally; it also enhances our position to attract small business customers.â said Gary Robles, SVP, Division Manager Treasury Services, Rabobank N.A. âWe were experiencing difficulty gaining market share within the small business segment due to increased competition in our region. CASHplusâ market segmentation features allow us to provide a unique offering of cash management services tailored to the needs of our small business and large corporate customers at competitive rates. Fundtechâs system enables us to customize text, terminology, workflow, advertisements, and broadcast messages for each of our different market segments. It also allows us to keep our clients on one system and simply add additional services as they grow. Previously, we had to switch them to a different system which was disruptive to the bank and the customer.â
CASHplus is an online banking platform that enables financial institutions to tailor services, fees and branding to the unique needs of various market segments. It offers extensive self-service, customer administration features, highly advanced reporting, multifactor authentication and audit capabilities.
Michael Sgroe, Fundtechâs President and COO commented: âThe addition of these eight banks to our client list is just our most recent in a long list of milestones. The market continues responding very positively to CASHplus and our entire product suite. Bankers are taking advantage of Fundtechâs solutions, delivering to their customers a broader range of services combined with improved return on investment.â