Metrics Partners Eyes European Investment Technology Vendors for the US Market

Miami, FL (May 24, 2004) -- Metrics Partners, a market clarity firm focused exclusively on the investment technology market, today announced it will be offering its services to European based investment technology companies. Organizations looking to enter the United States wealth and asset management markets now have access to an experienced industry leader.

Kevin Adams, Metrics Partners’ President stated, "Frequently small and early-stage investment technology companies based in Europe have products that are appropriate for the American market but don’t have the financial resources to deliver an appropriate message. Now they can leverage our relationships, knowledge, and technologies to effectively support their marketing and sales messages to North American technology buyers without large outlays of capital."

Part of the Metrics Partners strategy to reach out to European investment technology companies is a marketing strategy of its own including an expanded presence on Bobsguide. "Everyone in our industry knows Bobsguide and they do a great job. They have a large following of both suppliers and buyers of investment technology products here and in Europe," stated Adams.

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