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Amadeus Software Joins SAS Global Reseller Programme

Amadeus Software today announced its participation in the global SAS channel programme, which will help bring SAS Business Intelligence software to small-to-medium and mid-market businesses in the United Kingdom. Amadeus Software, formed in 1989, has extensive experience in SAS Business Intelligence Solutions, focusing on the Financial, Government, Pharmaceutical, Retail and Telecommunications sectors.

“As an existing member of the SAS channel programme, we are ideally positioned to meet the needs of new customers by providing proven, reliable business intelligence solutions. New customers will benefit from our experience and ability to deliver a complete enterprise-wide solution which includes SAS software, consultancy and development services in addition to our unique Application Support service.” said Daniel Morris, Managing Director of Amadeus Software.

As a SAS reseller, Amadeus Software will promote and sell the SAS Enterprise Intelligence Platform, which includes data integration, business intelligence and analytics. SAS will train and certify Amadeus Software’s sales staff and provide ongoing technical support to ensure an ideal customer experience, from pre-sales to implementation and beyond. In addition, the two companies will engage in targeted marketing activities to drive greater awareness of SAS in Amadeus Software’s core markets.

Jack Duncan, Director of Channel Sales at SAS said: “We are extremely pleased to have Amadeus Software on board as one of the first UK partners to the programme. Amadeus is a perfect match for SAS. It has extensive experience in SAS Business Intelligence Solutions, a foothold in SAS’ target vertical markets and both companies share similar approaches to ongoing customer satisfaction. We look forward to working closely with Amadeus and investing into the long-term growth of this partnership.”