Account Takeover Fraud and the Growing Burden on Business

by Sift | Other

Account takeover fraud has consequences for all aspects of business, from profits and productivity to customer loyalty and growth. Our latest research shows that ATO is the typical fraudster’s weapon of choice, with attempted ATO fraud rising by 282% between 2019 and 2020. Trust and safety teams need to understand how to preserve customer loyalty and defend customers from account takeover fraud, without stunting growth or disrupting streamlined user experiences.

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