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Synapsys® – Sales force automation solution

Synapsys is the complete sales force automation solution that enables banks to develop customer-centric marketing strategies, high performance sales strategies, and accountable sales organizations. This sophisticated solution seamlessly compiles the information necessary to generate targeted marketing initiatives, automates the lead generation and referral processes, and supports the implementation and management of incentive programs.

Synapsys® MCIF Wizard – Marketing central information file (MCIF) and data mining solution

Synapsys MCIF Wizard is the marketing central information file (MCIF) and data mining system that empowers banks to develop highly targeted marketing and cross-sell campaigns, and automatically track the results. The robust system compiles and segments profiles that include current products and demographic information. The “next best” product or service cross-sell opportunity for each customer is identified and can be uploaded to Synapsys, ProfitStars’ sales force automation solution.

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Customized Cost Accounting Solution Having a clear, accurate picture of where revenues and expenses are derived is the foundation of any successful business model. In today’s highly competitive environment, a bank’s understanding of cost accounting can dramatically improve its performance. PROFITability accurately ties compensation to performance with branch managers and other key personnel. It also …

Synergy Document Management

Synergy Document Management The Synergy Document Management platform, which consists of eight integrated modules, enables banks of all sizes to securely capture, archive, retrieve, and distribute report data, electronic documents, and check images. Regardless of system origin, format, or layout this sophisticated solution supports all forms of document content. The content of stored documents can …

PROFITstar ALM/Budgeting

ALM and Budgeting Solutions for Managing Risk Reliable information is the key to successful risk management. PROFITstar ALM/Budgeting, the financial industry’s leading financial management tool, provides a strategic approach to managing risk by closely integrating banks’ initiatives with their asset liability management (ALM) program. PROFITstar ALM/Budgeting allows banks to track scenarios with built-in strategic monitors …