Brussels and Singapore, 18 October 2018 - Selected out of +300 applications from 30 countries, The Glue is a finalist in the Global FinTech Hackcelerator competition organised by the Monetary Authority Singapore (MAS) and powered by KPMG Digital Village. Each of the 20 finalists, teams up with a corporate champion and industry mentor to prepare for a contextualized prototype. The Glue competes in the Insurtech category and will present a geolocation-based smart assistant to proactively support travellers with an adjusted insurance proposal, anywhere and at the right time.
Stefan Dierckx, CEO at The Glue explains: “This solution is just one single use case resulting from The Glue’s view on the future shape of financial services. During our lives, things change, events happen, we evolve…constantly. Then again, the services that we consume are not necessarily adapting proactively. We help financial institutions accelerate their ability to deliver relevant services to their customers, at the moment they are the most receptive.”
How does it work?
The solution is developed on The Glue’s technology platform which enables creating event-driven journeys for contextualized customer engagement. The Glue Hub connects to back-end systems, integrates all types of data, adds business logic and exposes APIs to customer-facing channels. Therefore, events can be triggered from in-house data or via 3rd party data and service providers, for example, rich location information: any life event in the customer journey can be detected by the gathering and analysis of these sources.
This empowers financial institutions to engage with customers on key life triggers for a more meaningful dialogue.
“It is an amazing achievement to be selected as finalist by Singapore's central bank and financial regulatory authority in this prestigious competition. It will allow us to expand our commitment to the South-east Asian market.” Stefan Dierckx adds.
See the demonstration at The Glue booth at the Singapore Fintech Festival from 12 to 14 November.