Thomson Reuters, the world’s leading source of intelligent information for businesses and professionals, has earned gold and platinum MARCOM Awards, a global competition which honors creative excellence in marketing and communications.
Winners were selected from a pool of 6,500 entries showcasing client engagement strategies in the categories of print and digital media, strategic communications and audio/video. The awards were based on originality and innovation in direct marketing, annual report presentations, marketing/promotion campaigns and other categories.
Thomson Reuters was recognized for:
- Platinum winner: 9 Billion Bowls, a multimedia feature that tells the story of a diverse group of scientists, students, analysts and inventors who are using Big Data and leading edge technologies to face the challenge of feeding 9 billion people in 2050, and revolutionize the way we produce and deliver food.
- Gold winner—Thomson Reuters Checkpoint Quickfinder Tax Questions Social Media campaign which successfully engaged tax preparers on Facebook using humor and a relatable theme of common client tax savings questions.
- Gold winner: Thomson Reuters Know Annual Report 2014, a digital, multimedia report featuring the top topics of the year, company accomplishments, financial performance and the global impact of Thomson Reuters news, data, insight and analysis.
- Gold winner: Thomson Reuters Know 360, a multimedia, multi-format app offering Thomson Reuters thought leadership publications (Exchange, Forum, Innovation and Informer) with exclusive insights, ideas and information for global financial and risk, legal and scientific professionals.