During the PayForum trade fair, Sopra Banking Software, a key player in the banking software and services sector, received the 2014 PayForum Award in the ‘Mobile Payment’ category for its digital wallet management system, SkyBy.
New electronic wallets need to include not only several payment methods, but also a range of services to accompany consumers in their purchase activities (e.g. loyalty programs, coupons or credits). To promote the roll-out of this new generation of digital wallets (multi-payment, multi-channel, multi-functionality, multi-form, multi-provider), in 2013, Sopra Banking Software created SkyBy, the first digital wallet management industry platform that enables personalized services.
Bernard Ramé, Director of Business Line Payments & Cards at Sopra Banking Software, explains: "Our presence in several countries and our dialogue with digital wallet providers has strengthened our conviction that one provider should offer several wallets, depending on the profile of the consumers that it targets. Within this context, an industry solution is vital for assuring the creation and roll-out of personalized digital wallets."
The SkyBy platform is made up of two parts: the ‘Digital Wallet Studio’, which combines functionalities, and the ‘Digital Wallet Server’, which manages them.
With SkyBy, banks and payment service providers will enable their clients to migrate from the first generation of digital wallets, focused on payment, to a new generation that accompanies consumers before, during and after purchase," concludes Bernard Ramé.