BittWare Expands International Sales Channel with the Addition of New Distributors in South America and Europe

Concord, NH - 31 May 2013

Macnica DHW in Brazil provides sales support throughout South America and A.R. Bayer in Germany provides sales support to Germany, Benelux, Switzerland and other central European countries.

BittWare, the leader in Altera-based FPGA COTS boards, announced today that they have added two new sales channel partners to their family of international distributors, satisfying increased product demand overseas. Macnica DHW is a semiconductor distribution company based in Brazil, now providing support for BittWare in South America. A.R. Bayer DSP Systeme GmbH focuses on hardware, algorithms and tools for digital signal processing; they now sell and support BittWare products in Germany, Benelux, Switzerland, and other central European countries including Austria, Slovakia, Czech Republic and Poland. Both distributors will be selling BittWare's complete product line of Altera-based FPGA COTS hardware, value-add products for FPGAs, development tools, and systems and solutions, as well as providing support for those products to their respective customers.

"BittWare is seeing continued high demand globally for validated, deployable COTS hardware based on Altera's Stratix FPGAs," stated Darren Taylor, Senior Vice President of Worldwide Sales & Marketing at BittWare. "The addition of new distribution channels in South America and central Europe are in direct response to customer demand in these markets, demand that is best served by local FPGA experienced sales channels."

"Our line card provides hardware and software solutions for high-end digital signal processing applications," said Andreas R. Bayer, Managing Director of A.R. Bayer DSP Systeme GmbH. "BittWare's line of Altera FPGA-based COTS hardware is the perfect addition to our product portfolio, giving our customers access to extremely high-performance signal processing solutions for their military/aerospace, financial, networking, and biomedical applications."

"Macnica DHW is a franchised distributor for Altera FPGAs, a leading Design Services company and the Official Training Center for Altera FPGA technology in Brazil," said Fabio Petrassem de Sousa, President of Macnica DHW. "We consider BittWare to be the industry leader for high-performance Altera FPGA-based COTS hardware and supporting products; they are a natural addition to our portfolio and product offering."

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