Gemalto (Euronext NL0000400653 GTO), the world leader in digital security, releases the new 2013 Gemalto Netsize Guide, a must-have for businesses interested in how mobile payments are changing the way people shop, transact and bank. The new guide is the 11th edition since it was first published and is aimed at providing executive insights for mobile operators, banks, credit card companies, handset OEMs, merchants and OTT providers. Featured in the guide are interviews and opinion pieces by industry leaders from key mobile payment eco-system participants including Visa, Turkcell, and Marks & Spencer.
The popularity of the smartphone and the accessibility of data connections have established mobile devices as being invaluable for consumer purchases, personal banking, merchant transactions, and peer-to-peer payments. Customers use mobile phones to enjoy services offered by businesses and data providers, thus giving mobile operators an additional opportunity to monetize their network services.
The new 2013 Gemalto Netsize Guide gives a global perspective of ‘M-Commerce on the Move.’ It explores the big picture of mobile security, identity, privacy, and social commerce, while focusing on mobile wallets, in-app micropayments and money transfer, operator billing and messaging, as well as Near Field Communication (NFC).
Mobile devices are a vital form of today’s global communication. Juniper Research predicts that operator billing revenues worldwide will rise from $2 billion in 2012 to over $13 billion by 2017. Visa estimates that by 2020 mobile payments will account for more than 50 per cent of their transactions. These trends necessitates that industries have in place a mobile strategy for commercial success.