Appway Officially Opens for Business in Geneva and Hong Kong

Z├╝rich - 16 May 2013

To ensure the continued delivery of high-value service and sustain the velocity of its growth rate (70% in 2012) Appway, the world’s leading client onboarding specialist, has launched two new regional offices. The Appway Geneva office officially opened for business on February 2nd 2013 and Appway Hong Kong Ltd just two months later on April 4th.

New regulations force financial institutions to standardize
Appway has its finger on the pulse of the rapidly changing landscape of the wealth management industry and its specific client onboarding product and expertise are in high demand. Four of the world’s top five private banksalready use the Swiss software company’s client onboarding products and services to digitalize and modernize their processes and deliver superior customer experiences.

“New regulations and increased competition in the international wealth management space are forcing financial institutions toadapt their service models and expand internationally” said Hanspeter Wolf, Appway CEO “Most of our global customers want to centralize and standardize their business processes. This makes Appway’s seamless multi-jurisdiction and cross-border approach very attractive and hugely beneficial. Now, with a local presence in our key markets, the usual obstacles such as distance and language are removed and the path is cleared for adirect and intimate service to our customers.”

Local Flavors enhance International Products
Geneva is the global center for private bankingwhile Hong Kong is considered the gateway to Asia. Appway’s physical presence in both markets is essential, to both understand local needs, and effectively customize its products to suit regional regulatory requirements. Appway welcomes two new members to its staff; Thibaut Jacquet Lagreze to head Appway’s Geneva business and Reto Merazzi to drive Appway’s activities in the APAC region.

About Appway Client Onboarding – beyond mere process transformation
Appway Client Onboarding goes beyond ordinary process efficiency to deliver outstanding experiences, adding substantial value to the bottom line. Created by experts in the field of client onboarding for financial institutions, every activity that touches the onboarding process is integrated in the industry-specific solution. It dramatically increases the quality of suitability data through the elimination of process inconsistencies, leading to a significant increase in levels of productivity as well as regulatory compliance.

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