Natural Security Appointed Privacy By Design Ambassador

Lille, France - 8 July 2013

Authentication standard provider, Natural Security today announces its recognition by the Information and Privacy Commissioner of Ontario, Canada, as a Privacy by Design ambassador.

With proposed changes to Data Protection Regulation and the ever-increasing adoption of technology for information sharing, privacy remains high on the agenda of governments, consumers and businesses across the world. As a Privacy by Design ambassador, Natural Security joins an international network of innovative individuals and organizations that prioritise privacy in the development of new technology.

André Delaforge, Head of Marketing at Natural Security, commented, “We became an ambassador because privacy is a key issue for Data Controllers, consumers and manufacturers. We want to pave the way for a better understanding of privacy impact in all organizations and hope to raise the global profile of Privacy by Design through our involvement. The vision and goals of Privacy by Design are exactly aligned to the foundations of Natural Security. We aim to be synonymous with convenience and security, and privacy has always been at the forefront of our development process. Gaining recognition as a Privacy by Design ambassador is evidence for our customers and partners that our standard really does ensure privacy.”

Dr. Ann Cavoukian, Information and Privacy Commissioner, added, “Natural Security is making every effort to consider privacy at the forefront. Our modern day society processes and stores vast amounts of personal data, so it is essential that privacy is at the core of design to ensure this data is kept safe. Our ambassadors play a vital role in raising awareness of privacy and creating best practices. We are pleased that Natural Security is now a Privacy by Design organizational ambassador and look forward to enhancing privacy awareness going forward.”

Privacy by Design ambassadors follow the 7 Foundational Principles in their development and delivery of new technology: Proactive not Reactive- Preventative not Remedial; Privacy as the Default Setting; Privacy Embedded into Design; Full Functionality – Positive-Sum, not Zero-Sum; End-to-End Security – Full Lifecycle Protection; Visibility and Transparency – Keep it Open; and Respect for User Privacy – Keep it User-Centric.

Natural Security recently released its own set of privacy rules for Data Controllers and business, adopting the Natural Security Standard to ensure privacy is maintained throughout the development and usage cycle.

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