Steve Reich Joins Pivot as Managing Director Product Management and Business Development

Jersey City, New Jersey - 29 November 2010

Pivot, Inc., the leading provider of liquidity management and collaboration software to the financial markets, today announced the addition of Steve Reich to its leadership team. Mr. Reich previously held senior trading positions at leading Wall Street banks and has served in senior management roles at a number of financial technology firms.

“Steve’s track record as a professional trader and as a proven fin tech entrepreneur makes him a great addition to the Pivot management team,” said John H. Eley, CEO, Pivot Inc. “Our client base continues to grow quickly and Steve’s contributions in product management and business development will be invaluable in leading Pivot to the next stage of development.”

Mr. Reich previously served as CEO of FX Bridge Technologies Corp., a leading vendor of electronic currency options platforms for retail traders. He was a co-founder and chief operating officer of Hotspot FX Corporation, which developed the first successful ECNs for institutional and retail FX market participants. Mr. Reich has extensive trading experience with Barclays Capital, HSBC Markets and Credit Suisse, as well as deep knowledge of electronic markets. He holds a BA degree in Business Management from Cornell University.

“With over 300 top-tier clients and more than 7,500 desktops, Pivot has a unique position in the industry,” said Mr. Reich. “I’m excited about the opportunity we have to transform how high-touch markets operate.”

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