Terence Cooke, vice president of international sales for DataDirect Technologies says: âIt has become a common problem and we are finding increased demand for our Connect ADO.NET data providers from developers wanting to access Sybase from their .Net 2.0 applications. Many are appreciating, for the first time, the improvement in quality of drivers from a data connectivity specialist to those embedded natively by the database vendors.â
Companies like Fox Network Group in the USA â part of the Fox broadcasting enterprise, which ranks third among US broadcasters â encountered a flood of Sybase errors and according to Walt Watson, director of systems: âThe interface was too inconsistent to be reliable.â
The Fox IT department wanted to upgrade its home-grown advertising sales application to the .NET Framework to take advantage of the inherent functionality and advanced features of .NET 2.0. However, the native drivers available in its existing Sybase database did not support the upgrade, causing connectivity failures that dramatically increased costs and hindered user productivity.
The inconsistency problems, lay in the database connectivity driver that brokered the data traffic between Sybase and the .NET 2.0 framework.
âThis particular application is very data-intensive,â Watson explains. âA âdealâ â constituting an agreement between Fox and an advertiser â might comprise seven or eight networks, with twenty brands that the advertiser might want to sell for a given amount of time in different networks. Loading the deal-related data can involve tens of thousands of records a second.â
âUsing DataDirect Connect for ADO.NET data providers in conjunction with .NET helps ensure our database intensive applications are fast performing, reliable and secure,â said Todd Swygert, senior application developer at Fox Network Group. âNow that we are able to use the 2.0 version of the .NET Framework we can develop faster, weâre more productive and we save money.â
Banca Intesa, Italyâs largest bank also experienced Sybase performance problems in the UK and Italy and selected the DataDirect Connect for ADO.NET to guarantee secure, high-performance connectivity for its most critical trading and risk management systems and .NET applications.
More than 100 organisations have deployed DataDirect Connect for ADO.NET data providers for improved speed and reliability of business-critical applications.