- Advanced Markets Inc.'s clients to benefit from executable streaming rates and order management
Cognotec, the award-winning provider of web-based institutional foreign exchange trading solutions, has announced that Advanced Markets Inc., the US based specialist foreign exchange brokerage firm, is to deploy Cognotec's new retail FX trading platform, RealStream-Margin. The deployment will improve Advanced Markets Inc.'s service to clients by providing scalable real-time streaming prices and trade execution.
Advanced Markets Inc., whose fast expanding business has an exclusive focus on retail FX, needed a solution to deliver high performance, rich functionality and scalability to enhance their trading capabilities and so rapidly transform and grow the business.
The latest report by research firm ClientKnowledge, 'Retail FX:
Understanding the trend, leveraging the opportunity', claims the retail FX market has already grown to a value of USD50bn per day, but that many banks are failing to exploit its potential. RealStream-Margin is a robust, scalable, real-time streaming FX price distribution and execution service that enables institutions to capitalise on the growing retail market. Developed with a focus on speed of execution, scalability and functionality, and building on Cognotec's track record in the institutional arena, Cognotec RealStream-Margin is at the spearhead of Cognotec's new generation of trading solutions.
Anthony Brocco, CEO of Advanced Markets Inc., said: "Having experienced several alternative solutions in our retail FX business, the RealStream-Margin platform represented next-generational capabilities which will enable us to differentiate our offering in an increasingly competitive marketplace. It met our requirement for a fully scalable system which allows our clients to access live streaming prices whenever and wherever they wish to trade. It will enable us to take our business forward with full confidence in our trading technology."
Commenting on the announcement, Mike Thrower, Cognotec Global Head of Sales and Marketing, said: "The retail FX market is an area of significant growth and Cognotec has worked with a number of market participants to develop the best solution for this emerging space. By becoming the first business to deploy RealStream-Margin, Advanced Markets Inc. is now well positioned to capitalise on this market.
Cognotec has been exceeding the trading needs of FX market participants for over 15 years, and this announcement proves Cognotec's continued presence at the forefront of the latest developments in the FX market."