In what is the first such installation in Russia, it is a significant installation for BNP Paribas and is part of their global programme to upgrade all their dealing rooms in Europe, Middle East and Asia. The programme is well underway, with the new dealing rooms up and running in Paris, Amsterdam, Brussels, and now Moscow.
The Etrali Mach 3D turrets are now live in BNP Paribasâ Moscow Treasury dealing room. The new turrets are expected to boost the tradersâ productivity and efficiency. Having replaced standard telephones with the powerful Etrali Mach 3D turrets on their desks, the traders now have a host of tools at their disposal. The Etrali Mach 3D is a future-proof turret with the vital and unique ability to combine Time Division Multiplexing (TDM) and Internet Protocol (IP) technology. With easily assigned buttons and touch-screen technology, it offers top of the line trading features, including access to over 18,000 lines and a variety of call dialling and filtering options and requires far less desk real estate than a standard phone installation.
âThe Etrali Mach 3D turret offers superior, productivity-boosting tools to our traders,â commented Daniel Bobelet, BNP Paribas Company Secretary in Moscow. âThis installation will facilitate the expansion of our Treasury activity in Russia and enables the Moscow branch to be more closely integrated with our other Etrali-equipped dealing rooms around the world via the BNP Private Network. The Etrali Mach 3D also offers us the ability of easily migrating to IP without any disruption to our traders.â
âThe Etrali Mach 3D voice trading system is becoming a core element within BNP Paribas trading rooms,â Bobelet continued. âIn addition to the first rate functionality offered by the system, deploying it at numerous venues provides us with a host of additional benefits, including centralised IT support, increased trader mobility and robust business continuity planning.â
Commenting on the installation, the BNP Paribas account sales team at OBS â Trading Solutions, said: âWith booming markets and a growing number of international banks setting up trading operations in Russia, this is the ideal time for us to be establishing a presence here. This is another example of the benefits banks can leverage by deploying our market-leading technology in multiple locations.â
The installation was achieved in partnership with the IP communication and network services arm of Orange Business Services, formerly Equant.
âThis is a perfect illustration of the effectiveness of the Orange Business Servicesâ unified global business model, designed to facilitate the growing strategic trend among banks to standardise dealing rooms around the world using best of breed technology,â Laurent BarbÃ©, Senior VP, Trading Solutions, said.