AVANQUEST PUBLISHING WINS ACCOLADES IN NEW SOFTWARE INDUSTRY AWARDS PROGRAM

Software Marketing Research Readers Rate Avanquest Best Overall Software Publishing Company and 1st in Customer Service and Support

Avanquest Software Publishing, a leading global retail and online publisher of best-selling consumer and business software titles, today announced that it has been recognised as “Best Overall Software Publisher” in the first annual “Software Vendor Awards,” sponsored by Software Marketing Resource, an online news and resource portal for software developers, publishers and distributors.

The poll of Software Marketing Research’s global readership in Europe, the U.S. and Russia, also voted Avanquest “Best Software Publisher/Customer Service and Support.” Conducted earlier this year, the survey ranked software industry companies in 15 categories based on value of service, unique marketing techniques and overall software developer benefit. For a complete list of award categories and winners, or to learn more about Software Marketing Resource Group.

“It’s an honor to be recognised by Software Marketing Resource in its first annual award program,” said Chris Thompson, Managing Director, Avanquest UK. “This recognition acknowledges the hard work of our product management, sales, customer support and marketing people on three continents who provide software developers with ways to maximise revenue opportunities from their programs by leveraging opportunities across online and retail sales channels.”

A unit of Paris-based Avanquest Software, Avanquest Software Publishing delivers its services to more than 120 developers worldwide. Its complete turn-key programs, including everything from product optimisation and retail packaging to supply chain management and retail inventory control, enable independent software companies to extend their penetration of the global consumer and business markets without additional investment.

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