Retail Decisions joins forces with Datawire and Sarian to reduce the cost of payment processing

The ReD1Link launch will cut UK retailers’ transaction times and cost

London, 7 June 2005: Retail Decisions (ReD), a world leader in card fraud prevention, payment processing and an operator of fuel cards, has formed a strategic alliance with Datawire Communication Networks Inc., a leader in Internet-based transaction delivery and Sarian Systems, the UK's premier manufacturer of IP routing products. The three companies have come together to create ReD1Link, which will provide high street retailers with a faster and more secure payment solution that can be used over existing broadband lines rather than deploying a cumbersome number of phone lines.

Some retailers have up to 13 separate phone lines coming into one outlet. With ReD1Link, retailers will dramatically reduce the number of phone lines at each site. Retailers have enough to do without managing the bills and paperwork to ensure all lines are connected and working. ReD1Link is unique because it offers retailers the ability to process payments via an existing broadband line more reliably and securely, as well as faster, than ever before.

ReD chief executive Carl Clump said: ‘Retail Decisions’ entire philosophy is to provide our clients with fully managed payment services that are simple and secure. This turn-key fraud prevention and payment processing service over IP is another example of how we deliver real value to our clients. We are delighted to be partnering with best of breed providers such as Datawire and Sarian.’

Datawire chief executive officer Pat Cummiskey said: ‘We are very pleased to join forces with ReD and Sarian to offer a leading edge payment processing service to ReD’s customer base. The combination of ReD’s market leading payment processing and fraud prevention services, Datawire’s fully managed IP network and Sarian’s routers presents a compelling proposition to bricks and mortar merchants.’

Sarian sales & marketing director Duncan Ellison said: ‘The main benefit of this solution is that the retailer can migrate seamlessly to secure Internet-based card acquiring without costly changes to their existing EPOS infrastructure. In cases where Sarian units are already deployed, the changeover can be effected even without visiting the site.’

ReD will be showcasing ReD1Link on stand K20 at Retail Solutions 2005 from 7-9 June at NEC Birmingham.

Become a bobsguide member to access the following

1. Unrestricted access to bobsguide
2. Send a proposal request
3. Insights delivered daily to your inbox
4. Career development