IT Action Signs with Makefire to Provide Outsourced Sales for Financial IT Support Services

London, 27 May, 2004: Makefire, a provider of innovative sales outsourcing solutions to financial technology companies, has signed an agreement with City of London based IT Action, to provide outsourced sales services in the UK. Makefire will work with IT Action to drive sales of their facilities management and IT infrastructure consultancy services in the UK financial sector.

IT Action provides cost-effective management and support services to companies with IT requirements that are complex and business-critical, requiring round the clock support, high resilience and no down time. Their financial sector services include infrastructure and production management, hosting and consultancy.

"We are delighted to be working with IT Action to promote their services in the financial services sector", says Andy King, director and founder of Makefire. "All financial services companies, whether large or small, rely on the stability, strength and flexibility of their IT systems - yet the task of managing that infrastructure is increasingly complex and often difficult and unpredictable. IT Action meets this challenge head-on, by providing small and medium enterprises with the skills, experience and support capabilities that large companies take for granted, but at a much lower cost. We look forward to a successful partnership with them here in the UK."

"Our relationship with Makefire provides us with instant access to professional sales resource and the opportunity to accelerate sales in our key markets", says Chris Neale, managing director and co-founder of IT Action. "Working with Makefire has extended our reach into the financial sector and enabled us to continue our focus on exceptional service delivery to customers. We look forward to extending our services further through our partnership with Makefire".

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