Leadbot of Tempe Acquires National Leads Customer Base

11 May 2004

Leadbot, a leading provider of marketing services to the financial industry, has acquired the retail customer base of former rival Nationalleads. This purchase will expand our ability to serve our customers, who are primarily insurance agents and loan officers,” said Ben Wagner, Leadbot President. We expect the purchase of their customer base to have a significant impact on our competitive position.”

Nationalleads is a division of Streetline Corporation. The firm has provided lead services to the financial services industry for nearly a decade and the parent corporation has decided to re-concentrate its efforts.

With the sale, National Leads will be able to exit from the retail market while Leadbot provides a seamless transition of services to their former retail customers.

Leadbots current customers will benefit from the acquisition as well, Wagner said. This will give us an increased agility in the market, allowing us to expand vertically into new markets while rescaling our current operation to meet additional industry demand.

Leadbot will provide an array of automated Internet tools giving both its new as well as its continuing customers new features and product lines that will give them the ability to take control of and manage their own marketing campaigns.

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