PROCLARITY ANNOUNCES CONTEMPORARY PLC AS UK PARTNER

London, ENGLAND, February 19, 2004 - ProClarity Corporation, an award-winning provider of innovative analytic solutions for the enterprise, today announced that it has appointed Contemporary plc as a UK product and consulting partner.

Contemporary will be a member of the ProClarity Partner Network and utilise the ProClarity product suite to provide custom analytic solutions. These help customers to identify requirements for analytic applications that are enterprise scaleable and also help individuals transform information into understanding. Contemporary is the leading provider of information delivery solutions, with over ten years' experience of providing consulting, training, software implementation and development of a variety of products and solutions including data warehouses, data marts, management reporting and enterprise reporting infrastructures.

ProClarity, with over eight years of experience in the business intelligence market, is refocusing and growing its presence in the UK by establishing relationships with customers and partners to improve the overall sales, service and support experience.

Steve Morse, regional manager, ProClarity UK Branch Office, said, "'We look for partners who can supply a high level of services to match our customer expectations. Contemporary has the scope and experience to meet our objectives to support the explosive growth of ProClarity and our partner channel. Both ProClarity and Contemporary are Microsoft managed BI partners and so we share the same motivation. The ProClarity range of products combined with Contemporary's skills and services will increase the speed at which organisations can make informed decisions to directly influence performance. This will be a powerful partnership for mutual success."

David Whitehead, chairman and managing director, Contemporary, said "Teaming up with ProClarity advantageously positions us and our clients to deliver solutions for business intelligence and allows us to capitalise on the ProClarity brand, reputation and growth in the UK marketplace."

Customer Seminars
Contemporary will be hosting a number of events presenting ProClarity technologies and discussing the business processes and methodologies surrounding four intrinsically linked key areas:
- key performance indicators
- performance management
- balanced scorecards and
- executive dashboards

Seminars will be taking place throughout the UK.. To book your place, contact Donna Bloor on 01344 297600

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