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Amid Company Growth, Laser App Software expands the team and advances integrations

Laser App Software continues to strengthen its role as the industry leader in forms automation for advisors in the financial industry by hiring key staff to increase innovation and its technology. Michael Cymbrowsky, appointed president by CEO Ed Beggs, aims to leverage his experience in Financial Services and new start-ups to grow the company by implementing new operational efficiencies within the firm.

CEO Ed Beggs quoted, “I founded Laser App in 1995 with a simple goal to develop a solution to save advisors and broker dealers time processing paperwork in the industry. It is satisfying to see the dream come to life.”  To ensure that Laser App continues to provide excellent value, Beggs will oversee strategic opportunities to advance while Cymbrowsky will implement Ed’s vision and manage operations.

Mr. Cymbrowsky has an extensive background supporting Laser App’s goals. He began his career in finance and has also held marketing, sales and P&L roles in both tech start-ups and mature corporations.  With his educational background, a BS from Boston College and an MBA from Babson College, Cymbrowsky plans to execute targeted operational projects to optimize customer satisfaction with the firm.

Laser App’s solutions are designed for the user to achieve simple and efficient financial form filling. As a leader in the electronic forms industry, Laser App offers the largest and most comprehensive electronic form library to its clients. The company continues to expand its development, sales, and support staff, update its desktop and cloud-based solutions, and introduce integrations that enable large financial firms to embed Laser App technologies directly onto their platforms. The company will showcase its innovations and integrations at the annual Laser App Conference in San Francisco, August 14th- August 16th.

“At Laser App, the advisor has always been the center of our universe.  And nobody knows the financial services industry better than us.  With Ed building the team and advancing integrations, Laser App is poised to take advisors to the next level,” said Robert Powell, Vice President of Sales & Marketing at Laser App Software.

Laser App Software offers advisors, agents, and reps access to the most updated forms library in the financial services industry, including more than 33,000 forms from more than 400 product carriers and 340 broker-dealers.  Using this massive library and state‐of‐the‐art forms-filling technology, Laser App Software creates user-friendly solutions that save time and reduces errors by 80%.  Founded in 1995 by financial advisor Ed Beggs, Laser App Software is a FinTech pioneer based in California.