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SapientNitro Named Adobe Marketing Cloud EMEA Growth Partner of the Year

Award Recognises Extraordinary Growth and Outstanding Client Success in Europe, Middle East and Africa 

SapientNitro, a leader in helping clients reimagine their businesses in the age of the customer, announced that it has been named “Adobe Marketing Cloud EMEA Growth Partner of the Year” by leading digital marketing and media solutions provider Adobe. The award, presented today at Adobe’s Summit EMEA Partner Day, recognises SapientNitro, part of the Publicis.Sapient digital transformation platform, as a top-performing partner and celebrates the agency’s extraordinary growth in Europe, the Middle East and Africa over the past year.

“As brands seek to attract and serve the newly connected consumer, they must first reimagine their business to compete in the digital era,” said Nigel Vaz, global chief strategy officer and EMEA senior vice president and managing director, SapientNitro. “In Adobe, we have found a true partner who continues to help our clients in EMEA and beyond address the opportunities and challenges presented in this ever-changing digital landscape.”

SapientNitro and Adobe have, since 2010, partnered to develop some of the most complex and impactful solutions for clients in a wide variety of industries. Their extensive partnership includes long-term engagements with such blue-chip companies as The Royal Bank of Scotland (RBS), Unilever and Save the Children UK. The solutions delivered to these and many other global clients have led to enhanced customer interaction and loyalty across channels, accelerated time to market and improved operational efficiencies.

“SapientNitro’s core competencies in analytics, technology and creativity are the perfect complement to Adobe’s extensive platform across Adobe Marketing Cloud – and this partnership is driving transformational change for brands across every industry in EMEA,” said Mark Zablan, president Adobe EMEA. “We are pleased to recognise SapientNitro as our Adobe Marketing Cloud EMEA Growth Partner of the Year and look forward to continuing our work together in these markets and others around the world.”

SapientNitro’s recognition as Marketing Cloud Growth Partner of the Year for EMEA extends the agency’s extensive track record with Adobe. The agency was named Adobe’s Global Digital Marketing Partner of the Year in 2013 and 2012, as well as European Partner of the Year in 2011 and Global Partner of the Year in 2010.

In addition, Publicis Groupe, which includes Publicis.Sapient and its digital agencies SapientNitro, DigitasLBi and Razorfish, was named Adobe’s 2015 Digital Marketing Partner of the Year. The award recognises the unique and long-standing relationship between Publicis Groupe and Adobe, including the 2014 launch of the Always-On platform – an advance in data and technology-enabled marketing.