Britain’s largest high street insurance retailer, Swinton, has extended its contract with SSP, a leading global provider of insurance technology. Swinton is upgrading to SSP Select Broker to support their ambitious business plans and move to a true multi-channel organisation. The deployment of Select Broker is building on the successful deployment last year of the SSP Quote Hub. The multi-channel capability will enhance Swinton’s ability to seamlessly handle all contact centre calls, online transactions and branch business providing: policy administration, documentation EDI and product reporting for UK customers.
The deal will see the current partnership between SSP and Swinton extended. The SSP Broker system will sit alongside Swinton’s existing centralised SSP Quote Hub and other new technology deployments, which have been successfully implemented over the past year. Together, these will create one seamless system that centralises all customer information and data, making it easier for Swinton to provide swift and efficient customer service and meet market changes quickly.
Customers will also have the convenience and flexibility of being able to interact with Swinton across multiple channels, including online, on mobile devices, through a call centre or at one of its branches.
Steve Pearson, Managing Director, Broker Division at SSP said, “The relationship between Swinton and SSP has been a long and happy one, dating back more than three decades. We’re delighted to continue this partnership and to support Swinton in elevating its digital position in the market.
“Increasingly, consumers expect to be able to interact with their broker and insurance provider in multiple ways – for example, they may search for quotes on a smartphone, process their purchase in a branch and make enquiries through a call centre. Upgrading to SSP Select Broker gives Swinton the added power to provide this experience rapidly and seamlessly.”
Ian Chapple, Chief Information Officer at Swinton Insurance said, “SSP Quote Hub has proven its value as a key element of our long term strategy to improve efficiencies, provide our customers with a high quality service and prepare for the expansion of big data across the industry. It has allowed us to gain instant access to an expanding range of data enrichment facilities, lowering risk while reducing response times on all quotations in branches and online.
“With this in mind, we feel confident that the next phase of activity will give us a further edge by delivering a truly multi -channel experience for our customers and staff.”