New partnership will result in co-branding of all BulletShares Indexes
The NASDAQ OMX Group, Inc. (Nasdaq: NDAQ) and Accretive Asset Management, LLC. today announced a new partnership involving Accretive's innovative BulletShares® Corporate Bond Index family. NASDAQ OMX and Accretive have agreed to co-brand the indexes and work jointly to promote the BulletShares concept around the world.
"Accretive was quick to identify an opportunity in the bond index field and develop an innovative solution to meet the needs of investors with the first fixed-maturity corporate bond indexes. NASDAQ OMX is excited to partner with Accretive to expand the BulletShares brand globally and bring these indexes to investors around the world," said John L. Jacobs, Executive Vice President, NASDAQ OMX Global Indexes.
The NASDAQ BulletShares Indexes represent the performance of an investment in a diversified, held-to-maturity portfolio of fixed income securities with a common year of maturity. Accretive developed the BulletShares methodology in 2009 with the objective of combining the benefits of individual bonds and bond funds.
Matthew Patterson, Accretive's Managing Director, said, "We are excited about this new partnership with NASDAQ OMX, which has quickly emerged as a force in the global index arena. We strongly believe that NASDAQ OMX's expertise, powerful brand and marketing prowess can take our innovative, first-to-market offering to another level of development."
The indexes are now co-branded under NASDAQ and BulletShares and plans for new versions are already under development. The existing lineup includes 20 indexes covering the investment grade and high yield corporate debt markets.
High Yield Indexes
Corporate Bond Indexes