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Pershing Limited (UK) deploys Financial Simplicity's portfolio management technology to service its wealth management administration platform

Financial Simplicity, a specialist provider of scalable mass tailored portfolio management technology for wealth management platforms is pleased to announce that Pershing Limited (UK), a Bank of New York Mellon company, has licensed and implemented its Enterprise Edition technology as part of Pershing’s new model custodian solution for advisers and wealth managers in the UK.

Paul Bayliss, Director Adviser Solutions for Pershing, is delighted with the new offering which is clearly impressing leading advice and wealth management firms in the UK, stating that,

“We believe that the professionally managed segment of the market is about to experience a growth acceleration; Financial Simplicity’s technology is best of breed in supporting organisations to provide their clients with superior portfolio servicing to meet the increasing demands and expectations from both clients and regulators.”

Financial Simplicity’s portfolio management technologies have been tightly integrated with Pershing’s execution, asset servicing and custody solutions.

“Financial Simplicity’s offering helps us provide our clients with an integrated solution with portfolio management and compliance capabilities that many have only dreamed of,” says Bayliss.

“The overall solution really addresses the needs of our clients to simultaneously improve their client proposition, address regulatory concerns and improve business efficiency.”

Stuart Holdsworth, CEO of Financial Simplicity, says the company is pleased to be working with one of the UK’s most significant financial securities organisations to provide solutions that address the needs of non-conflicted remuneration structures imposed by the UK Retail Distribution Review (RDR).

“The team at Pershing Adviser Solutions has developed some of the industry’s best thinking in relation to solutions for the UK market, and we are proud that both Financial Simplicity’s approach and technology closely aligns with this vision,” states Holdsworth.

“Globally, we are seeing very similar trends and themes including FoFA in Australia and regulatory change in Hong Kong, Singapore, India and other countries.”

Financial Simplicity is seeing considerable interest from other UK investment platforms and wealth management groups, keen to leverage their powerful and scalable portfolio management solution to support the industry transformational change required to meet the growing demands of consumers and regulators.