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"The demand for this product was from sell side firms looking for a competitive advantage by adding sophisticated algorithmic execution capability.” noted Steven Smith, Chief Executive Officer of 4th Story. “Both bulge bracket and specialty brokers are finding it a flexible, effective way to enhance to their DMA offerings.”
Like all of 4th Story’s automated trading products, 4S.Blue Ridge is fully multi- currency and operates across asset classes, including equities, futures and foreign exchange.
It can host standard execution strategies such as VWAP, pegged orders, volume participation and pairs/multi-leg management as well as sophisticated custom strategies for both agency and principal applications.
4S.Blue Ridge can also run smart order routing algorithms to help maximize execution efficiency and meet MiFID and Reg NMS regulatory requirements.
4S.Blue Ridge was designed to be easily integrated into an existing order management and market data infrastructure. The system can be loosely coupled via FIX for both incoming and outgoing order flow, or tightly coupled and effectively embedded in an internal OMS via its flexible adapter architecture. The product comes bundled with remote instrumentation and administration capabilities.
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