To build a centralized data platform for better customer management and business decision-making
BEIJING - Teradata, a division of NCR Corporation (NYSE: NCR), announced today that China Everbright Bank (CEB), a nationwide commercial bank, has selected Teradata to build an enterprise data warehouse. The Teradata warehouse will provide robust business decision support, enabling CEB to leverage its information resources and improve business analysis and management. "We are pleased that CEB placed emphasis on the role of centralizing and leveraging data, which is the foundation for a successful enterprise data warehouse," said Randy Wang, general manager of Teradata China. "As CEB's partner, we will bring our experience gained from service to the top eight banks in the world and our best-in-class solutions to help CEB make better, faster decisions, optimize its customer relationship, and enhance its competitiveness."
During the initial development of its information technology infrastructure, CEB deployed and benefited from data marts. However, the long-term effect was that the bank suffered by creating silos of data because there were too many data sources and the data quality was poor. In 2005, CEB decided to build a centralized data platform and began to invite public bids for a data warehouse system. After an evaluation period of six months, CEB selected the Teradata data warehouse to build an enterprise data platform. In a one-year implementation period, Teradata will help CEB integrate data from its core business system, personal loan system, international settlement system, credit risk management system and accounting management system. At the same time, the Teradata data warehouse will provide CEB's management with highly effective decision support, improve the quality of customer services, raise customer satisfaction and strengthen the bank's competitiveness.
CEB was established in August 1992 with the government as a controlling shareholder. CEB has been innovative in improving its business management and operations. As of 2004, the bank's total assets were 435.5 billion Yuan, loan balance was 267.9 billion Yuan, and at the same time, general deposits balance came up to 386.1 billion Yuan, which included saving deposit balance 54.1 billion Yuan. CEB has issued more than 14.8 million of debit cards. Its profit reached 4.42 billion Yuan which made it one of the leaders of domestic commercial banks.