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FinancialContent Adds Key Regional Media Outlets to Client Roster

SOUTH SAN FRANCISCO, CA -- (MARKET WIRE) – October 12, 2004 -- FinancialContent, Inc. (OTCBB: FCON), a leading provider of financial data and business applications to online media and financial services companies worldwide, today announced the addition of two leading local media sites to its client roster.

FinancialContent has deployed private-label solutions for www.signonsandiego.com, San Diego’s leading source of news and information, as well as Erie, Pennsylvania’s local news destination, www.goerie.com. The financial channels utilize the company’s proprietary Studio 3.5 platform, which features a comprehensive suite of content and an intuitive interface for rapid deployment. The solution includes stock quotes, charts, news, SEC filings, company profiles and historical data as well as investment glossaries, calculators, currency data and more.

"FinancialContent is continuing its rapid growth in the online newspaper and trade publication market." says Wing Yu, CEO of FinancialContent, Inc. "Our media clients appreciate the wide variety of content and tools available to them, and the ability to control and manage their own solutions."

"FinancialContent has developed a very smart, user-friendly integration platform that makes the solution incredibly flexible and easy to use. I love being able to control my solution and having my changes implemented instantly," said Jim Drummond, Director of Business Development for SignOnSanDiego.com.

"I am especially impressed by FinancialContent’s level of customer service. The support team is consistently accessible and is always there to respond to my every inquiry," added Kristin Lynch, Producer for CyberInk and GoErie.com.

A pioneer in online content integration, FinancialContent, Inc. is one of the industry's leading content solution providers offering a full suite of financial data deployable through an interactive online platform. FinancialContent's flagship product Studio 3.5 is winning rave reviews for the software's ease of use and speed of deployment.