Bottomline Technologies’ WebSeries® Offers New Market Segment Capability
Portsmouth, NH - 11 January 2011
Banks Meet Needs of Multiple Customer Segments with Single Global Cash Management Solution
Bottomline Technologies (NASDAQ: EPAY), a leading provider of collaborative payment, invoice and document automation solutions, today announced enhanced capabilities for its WebSeries® Global Cash Management platform that enable banks to serve multiple markets with a single integrated platform. New personalization and usability features simplify the user experience and application entitlements, helping Bottomline’s banking partners to extend their market leading cash management capabilities across all their target customer segments from Fortune 100 companies to Small and Medium-Sized Enterprises (SMEs).
With Bottomline’s flexible, re-usable technology, banks can provide easy to use, intuitive cash management solutions to address the complex payments needs of their largest clients, while offering all the necessary capabilities their smaller clients require.
“Banks want to grow profitability with fewer resources,” said Christine Barry, research director at Aite Group. “Being able to leverage the same functionality that was built for sophisticated, multi-national corporations for the SME market is a great way to get maximum return on a major investment. The bank’s customers win too−they gain access to more functionality like international payments and real-time reporting that supports their global business needs.”
“With increased personalization and usability capabilities, banks can expand and protect existing client relationships while entering new market segments and attracting new customers,” said Eric Campbell, Bottomline’s chief technology officer. “The ability to do this from a single platform increases the bank’s efficiency, return on investment and most importantly, competitive advantage.”