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Outsourcers, Prime Brokers and Third Party Administrators Market – A “first” success for E2W

24 June 2009

Outsourcers, Prime Brokers and Third Party Administrators were identified earlier this year as a key target market for E2W. E2W are now delighted to announce their first “new win” client in this space and have been retained by a world leader in business process outsourcing to support their sales drive into the European Market. After undertaking a strategic review of their Sales and Marketing Strategies, this Outsourcer has decided to “outsource” the critical and early stages of their sales process to E2W.

KNOWING who the decision makers are in a target market and ensuring that they KNOW YOU is the sales process stage fundamental to the success of any business. E2W’s “new win” client recognises the significance of undertaking this stage of the process in a systematic, sustainable and professional way; E2W ensures that this Outsourcer:

· Identifies and knows the ‘Target Companies’ in their markets.
· Identifies and Knows the ‘Key Decision Makers’ in each Target Company.
· Captures valuable data in order to size and qualify the market.
· Creates a high level of awareness amongst each of the Key Decision Makers.
· Captures short term opportunities.
· Has the strategy in place to maintain long term opportunities

Has the strategy in place to maintain long term opportunities E2W’s proven and successful service delivers exactly this process to a growing number of leaders in the supply of technology and services to the complex financial markets. This allows sales teams to concentrate on winning new business in the knowledge that key decision makers are being sustainably, consistently and professionally touched and that critical data is captured from that process.

Tina Freed, Director E2W, commented. “We are delighted to add this new client to our growing list of clients. Earlier this year we identified Outsourcers, Prime Brokers and Third Party Administrators as a new market for E2W, so it is particularly pleasing to have signed our first client in this sector.”

Press release from: E2W

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