LOS ANGELES â GARTNER APPLICATION INTEGRATION AND WEB SERVICES SUMMIT â April 18, 2005 â TIBCO Software Inc. (NASDAQ: TIBX), a leading enabler of real-time business and the worldâs largest independent business integration software company, today announced at the Gartner Application Integration and Web Services Summit in Los Angeles TIBCOÂ® BusinessEvents, a compelling new software product designed to help customers sense, prioritize, and respond in real-time to operational threats and opportunities. TIBCO BusinessEvents is an enterprise-class, complex events processing (CEP) offering that proactively identifies and responds to correlated events occurring at diverse layers within an organization and across the value chain. Users of the software will capture untapped ROI from existing products and services, greater customer awareness and retention, increased business agility, and faster, more accurate risk mitigation.
Over the past decade, businesses have assembled extremely complex, heterogeneous IT environmentsâthe result of technology purchases, outsourcing initiatives and corporate consolidation through mergers and acquisitions. Many activities and processes within these businesses and across their value chains remain unsynchronized and largely unpredictable, limiting an organizationâs ability to find and react to the root cause of problems and making it impossible to quickly identify threats and opportunities that are represented by granular events and conditions. Businesses are unable to measure, correlate and manage true operational performance and are left reacting to inaccurate or conflicting data instead of proactively managing the enterprise.
According to John Hagerty, vice president, AMR Research, in a recently published report entitled, Operational Performance Management Heats Up Even More in 2005 (March 3, 2005), "Understanding how operational excellence contributes to increased customer satisfaction and ultimately better top- and bottom-line financial performance is a hot button issue for many companies we speak with today." Most organizations now understand the first step to improving process performance is the measurement of current performance to serve as a benchmark. Hagerty adds that "actively managing to desired states of future performance will directly lead to a more efficient and effective set of business activities that achieve near- and long-term company goals."
With TIBCO BusinessEvents, TIBCO is the first to offer an industrial-strength CEP software product that supports a broad range of messaging, including standards-based JMS (Java Message Service, the messaging element of the J2EE specification), full high performance, highly scalable inferencing capabilities, and state modeling, which provides causality between process states. The product also facilitates operational performance management that results in cost savings throughout the enterprise. With an easy-to-use design interface, companies can define assets in their business, map their business processes and expected outcomes, measure the impact on assets and processes according to key performance indicators (KPIs), and relate asset activity to their processes.
TIBCO BusinessEvents Driving Real Business Value
TIBCO customer Telecom Italiaâs entertainment-on-demand portal, Rosso Alice, provides consumers with the latest videos, music, games, sports and news available for streaming or download. To offer the best selection possible, the company relies on third party content providers, making both service delivery and billing more complicated.
"Telecom Italia required a solution for Rosso Alice that could deal with complex rules and patterns at a very granular level," said Marco Finizio and Giovanni Silvestro, Project Managers, Value Team (Value Partners Group), a Telecom Italia systems integrator. "The billing is quite complex. For example, payment methods vary from monthly subscription fees to pay-per-use based on the type of content. In addition, current broadband subscribers have the option of adding transactions to their regular bill. With TIBCO BusinessEvents in place, every user transaction can be monitored from beginning to end -- non-intrusively, in real time and from a range of applications."
"With the introduction of TIBCO BusinessEvents, TIBCO is building solutions that address problems that previously could not be solved using predictive capabilities," said Ram Menon, senior vice president, Worldwide Marketing, TIBCO Software Inc. "TIBCO BusinessEvents enables businesses to proactively manage their operations -- ensuring faster identification of business threats and opportunities, better understanding of existing operations and more effective prioritization of developing situations."